21st Century Marketing Tips

Author Archive

4
Mar

Leads Club Marketing Monday with Lisa Bentson

Felena Hanson

Join Host Lisa Bentson for this week’s program featuring Felena Hanson discussing Collaboration Marketing.  An inexpensive and proven way to build your business.

Felea shared “The 5 Keys of Collaboration Marketing” with the following “A” words.  The comments following are my interpretation of her points.

1.  Assist:   How can you help and give back.

2.  Affiliat:   Utilize your Power Partners

3.  Address:   Make sure your online marketing is current and speak back.

4.  Authentic:  Be consisitent with your brand.  She asked a really good question for this point.  If you were a  car, what would you be? 

5.  Analyze:  Track, consider ROI and check out Tweetreach for help.

A true entrepreneur, for eight years Felena’s company, Perspective Marketing,has specialized in providing high-quality, cost-effective marketing strategy services to small businesses. Prior to this she was the director of Marketing for a local high tech company and an account director for a digital marketing agency. She earned her MBA and taught marketing at the college level for eight years.

Felena’s latest venture, Hera Hub, is a serene, spa-like work, meeting, and event space for home-based entrepreneurial women. Much like an incubator or think-tank, her business provides a professional place to focus and collaborate, while giving women the visibility and access to the tools they need to build successful businesses.

Hera Hub offers cost-effective monthly membership options for freelancers, independent consultants, entrepreneurs, nonprofits, and authors.

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Category : Marketing Monday Radio Show | Blog
23
Feb

California $100,000.00 list has been published for 2011! 

2011 $100k Club

Congratulations to Rolling Hills, (Los Angeles area) They are #1 !!!!  

They generated over $670k of net new Business for their Members in

  2011′s tough economic climate. 

Rolling Hills                      $671,224.00       #1

Burbank                           $580,000.00

Riviera Village                  $467,020.00

 Scotts Valley                    $305,304.00

Beach Cities                    $301,070.00

West Valley                    $274,991.96

Glendora                          $244,563.00

Torrance WD                   $241,507.73

Whittier                            $239,731.81

Pacific Coast                   $238,773.00

Lakewood                        $217,338.00

Del Amo                           $200,248.00

 South Coast                     $197,565.00

Campbell Circle of Success            $153,563.50

San Jose WD                  $137,072.00

 Arcadia                          $120,544.20

 Santa Barbara WE WD       $120,000.00

 Aptos                              $116,416.00

 Santa Cruz                   $103,013.42

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Category : News | Blog
2
Feb

Congratulations to our 2011 Leaders of the Year! 

Left:  Mary Pat Connolly with the most Leads that generated the most new business in $’s.  Thank you Mary Pat of Prudential  Americana Group. 

Center:  Stephanie Smith with the most Leads given.  Thank you Stephanie of Locks and Smith a Hair Salon.

Right:  Linda Kane brought in the most Visitors and three more last week during my visit!!  Check out her business at Senior Moving Care of Las Vegas.

Spirit of Leads Club Awards were given to founding Members Bonnie Mayes with Princess House crystal and Jean Bodkin with Cookie Lee Jewelry.

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Category : Events | Blog
13
Jan

Leads Club

Building Momentum in your Business

 Leads Club continues to  provide an effective means for it’s Members to increase their Business.   In San Diego, our highest Lead generating Chapter for 2011 with 22 Members reporting is “Beach Cities” with $301,070.00 of confirmed net new business.  These women rock, check out their Facebook page at Beach Cities Leads Club.   Congratulations! 
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Category : Lisa Bentson | Blog
24
Dec

 Merry Holidays to Leads Club Members worldwide.

Give the gift of a Lead, it’s free and could make a world of difference to the recipient. 

 To enjoy a historical sentiment, please enjoy one of Leads Club Founder Ali Lassens’  last Holiday Greetings to Members.

Ali’s Holiday Greeting

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Category : Lisa Bentson | Blog
17
Dec

Colleen MacLachlan, a Consultant in Gulf Gate Leads Club in Sarasota has shared the following; 

Being new to Sarasota, I joined LEADS Club to start up my business and make some business connections and friends in my new home. LEADS Club exceeded my expectations. I love that the lunches stay on track so I can get back to work on time. Being new to the area I was able to hear about events happening in the community so I can network with the right people and best of all, I have received enough leads in the first 8 months to pay for my dues for the next 4 years!!!

Colleen MacLachlan, Consultant

The Real Florida Jewish Directory     941-806-9053

Thank you for sharing Colleen!

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Category : Lisa Bentson | Blog
8
Nov

 

 

Wednesday, November 9 · 6:00pm – 9:00pm

Location
Wockano Santa Monica 

1413 5th Street
Santa Monica, California

Created By

More Info
Do the American Thing…Support YOUR Economy!
…….Networking for Business Success……..
Dress to Impress: Red / White & Blue  

Leads Club Westside chapters, are inviting you to a Business Networking Mixer Wed. Nov. 9th, 2011
… Where? Wokcano Santa Monica

Time:  6:00 p.m.  $20 pay at the door and includes appetizers

Our goal is to connect as many people as possible through face to face networking. Providing an Effective Means to Increase Business relationships and widen your circle of influence.

If you are a small business owner, business professional, in any type of business, this is an event for you. This event is open and you can invite anyone you know that might benefit from this business networking event.

Please rsvp by clicking respond and then the attend button this will allow us to determine the size of the event.

Created by the Westside Leads Club Chapters, Santa Monica, Beverly Hills, Culver City, Westside Womers and Los Feliz. See you there!
non hosted bar

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Category : Mixers | Blog
7
Nov

 

Coach Billie

Mindful Change Coaching, A Process of Fulfillment

Looking to make the most out of the last few months of 2011?

Join host Lisa Bentson & Billie Frances and learn how having a Coach can help you jump start or re-start you Marketing Campaign.

I can personally recommend Billie as I am a proud graduate of her Mindful Change Coaching Program.  Billie has a calm, kind and complete  approach to anything she does, so this is sure to be a productive way to spend 30 minutes.

Billie Frances, MA has been supporting fulfillment as a full-time, professional coach since 1996.
My clients are people motivated to change – whether they want to unburden their hearts or recapture their heart’s desires.  With enthusiasm, respect, professionalism and dedication, I have successfully coached hundreds of clients nationwide.
I am also the founder of Guiding Mindful Change, a nationwide network of highly skilled professional life and business coaches who work with individuals, groups and corporations to inspire sustainable change, success and fulfillment.
 
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Category : Featured Articles | Marketing Monday Radio Show | Blog
23
Oct

Join host Lisa Bentson for Lin’s presentation:  Lin will elaborate on the following key points…

Make a Positive Impression·

Operate From Integrity

Networking Expert

Lin Holzinger

Identify Your Core Groups and Immerse Yourself

Proven Networking Techniques

 Lin’s training and experience in sales and marketing came from years of working in the hotel and resort industry across the US where the name of the game was “get heads in beds and butts on bar stools.”

With an educational background rooted in Organizational Management, Strategic Planning And Marketing Communications, Lin’s duties included leading regional sales teams, managing in-house advertising agencies, working with vendors, developing imaginative and compelling promotional copy and creating countless business proposals, marketing plans, feasibility studies, budgets, etc. for more than 50 hotels and resorts across the United States.

Over the years, Lin’s passion and mission have become one in the same: “using her Marketing Communications skills to help individuals and organizations that help others in some meaningful way.”

Lin volunteers as a Mentor with SCORE San Diego and today, as a writer, art advocate and aspiring artist, Lin’s focus is on helping to promote the Fine Arts community in North County San Diego.

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Category : Featured Articles | Marketing Monday Radio Show | Blog
18
Oct

Build your Business with Leads Club

 

3 Weeks left of this Awesome Incentive to come build your business with  Leads Club?

October 20, 2011December 20, 2011.

The more time you commit to your new Sales Force,

The more you save!!

Quarterly-$97.00                &      Joining Fee of   $75.00   = $172.00    You Save $24.00!

Quarterly/Rejoin-$97.00   &       Re-join Fee of  $50.00    = $147.00   You Save $29.00!

Semi-Annual*-$188.00      & Joining Fee of   $50.00    = $238.00 You Save $49.00!

Annual* -$349.00               &      Joining Fee of   $25.00    = $374.00    You Save $74.00!
Payment in full required to receive discount

A great savings in today’s economy!

Please Submit Application and payment to the Chapter Director (Online Payment NOT available)

*Includes additional Free web link on Leads Club Int’l website (a $25 value)

Details: The New Member application and Fee’s must be received
by the International Headquarters no later than 12-31-11

(No cash value / non-Transferable)

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Category : Featured Articles | Incentives | Blog